Marketing director sets the standard at The Bank
By Kiko Miyasato
Trust that your night at The Bank is going to be a good one. Why? Because Nick Gold, marketing director for the Light Group-operated Bellagio nightclub, is at the helm. Few nightlife industry honchos have the background that Gold does.
Gold grew up around the nightlife industry in London, England—his father is owner of Tramp, one of London’s original members-only clubs that first opened its doors in 1969 and is still going strong. (Members included The Beatles, the Rolling Stones and The Who). But even though Gold grew up in and around a world like so many others, he’s always stayed grounded. When it came to celebrities, his father reminded Gold of this: “They’re human beings just like you and I.”
After spending close to two decades in London nightlife—“I just fell in love with the industry”—Gold decided to cross the Atlantic when offered the job at The Bank. “It was a total leap of faith,” he said. And even though Gold has the history he does across the pond, he makes a bold statement about working in Las Vegas now. “(Vegas nightlife) is second to none, worldwide. I think London nightlife could learn a lot.”
Whether you make a reservation for a table or are just down to party on the dance floor, with Gold running the show, you know you’re in for the night of your life. “We’re smaller, more intimate, which gives us the ability to get to know our customers better, offer better service.”
Let’s just say that this 6-liter bottle of Armand de Brignac Brut Gold bubbly will set the buyer back tens of thousands of dollars. Gold says about two are sold a year. Hey, if you do decide to order the premier champagne, it comes with its own perks: There’s an entourage that brings the bottle to your table, and you can even request your own theme song to be played while the bottle is marched over to your table.