Legendary Caesars Palace founder Jay Sarno knew precisely how he wanted the name of his new property to be spelled—plural, no apostrophe—and why. Inspired by the grandeur of Roman architecture and preceded by populist Louisiana governor Huey P. Long’s slogan “Every Man a King,” Sarno wanted everyone to feel like royalty when they stepped foot in the property at Flamingo Road and Las Vegas Boulevard.

Fifty-two years after opening the iconic hotel-casino, Caesars Palace pays homage to Sarno’s vision with its #LikeACaesar program. In sync with a themed video campaign, #LikeACaesar immerses guests in extraordinary experiences enabled by exclusive amenities, entertainment, gaming and gastronomic indulgences.

The royal treatment includes double the Caesars Rewards points on dining selections throughout the property, such as Gordon Ramsay’s famed beef Wellington at his Hell’s Kitchen or Pub & Grill, or a prix-fixe tomahawk dinner for two at Old Homestead Steakhouse. An Endless Appetite package for the Bacchanal Buffet garners both a VIP line pass and all-you-can-drink privileges.

Vegas Victory hotel packages start at $99, with five times the points on resort spending, while The Highest Decree is a two-night villa stay that includes a table and bottle service at Omnia nightclub, a personal shopping experience at The Forum Shops, and $1,000 credits for dining and spa/salon services.

Qua Baths & Spa and Color Salon offer their own packages as well, with the former’s 80-minute Cleopatra’s Golden Goddess Facial rejuvenating complexions with 24-karat gold masks and the latter’s Mediterranean-inspired Ultimate Mani + Pedi revitalizing with an orange-peel scrub, hydrating treatment and body soufflé.

All roads lead to cocktails at the end of the day, and special #LikeACaesar libations can be found at Lobby Bar, Alto, Vista and Montecristo Cigar Bar. Escape into the champagne-based Cleopatra, When in Rome’s white rum in a golden chalice, or the tequila spirit of Seize the Day. It’s your Palace. Carpe diem.

For more information, go to Caesars.com/caesars-palace/like-a-caesar