Sponsored by Medium Rare

Part food festival, part music festival, Guy Fieri’s Flavortown Tailgate - Better with Pepsi will come to life steps away from the iconic Las Vegas Strip featuring more than 20 restaurant pop-ups, A Taste of Las Vegas that highlights local restaurants, custom created Guy Fieri concepts, and tons of tailgate fun. In addition to all the incredible grub and drinks, fans will enjoy musical performances from country music superstar Dustin Lynch and Diplo. 

Fieri will welcome Las Vegas locals and traveling football fans to join him before kickoff on Big Game Sunday. Taking place on February 11 from 10:30 a.m. to 3:30 p.m., registration for free general admission tickets powered by TickPick is now open. Guests can also experience Flavortown’s decadent culinary experiences with the Taste of Flavortown Ticket for $89.99. With this ticket, guests will enjoy guaranteed access to the event as well as a souvenir passport that includes 10 tasting vouchers for sample bites from select Guy Fieri concepts and other restaurants.

Other activations include the all-new Better with Pepsi bar, Kingsford Smokehouse and Papa Johns Calzone Endzone. And because everything is Better with Pepsi, fans can complete their favorite tailgate food with a can of Pepsi.

With musical performances at the Pepsi Main Stage, fans can expect special country music sets from Dustin Lynch and Diplo presents Thomas Wesley. Diving headfirst into the Nashville scene with a slick country style, singer/songwriter Dustin Lynch mixes his country roots with R&B and pop elements seamlessly. Diplo, who will be doing an iconic country set at Guy’s Tailgate, is one of the most dynamic forces in music today. He’s a legend on his own, a member of the now iconic Major Lazer, and a Grammy Award-winning artist. In 2020, Diplo debuted his first country album, Thomas Wesley Chapter 1: Snake Oil — now certified Gold — and performed at Stagecoach.

To view the entire culinary lineup or to purchase tickets, visit www.GuysFlavortownTailgate.com.